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How to ask for customer feedback in a software product
Ask one specific question right after the user does something, where they are working. Ready-to-use wording for each moment, plus the bad asks to avoid.
Feedback loop7 min read
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Product roadmap examples: six formats and how each fails
Six product roadmap examples with realistic items: Now/Next/Later, quarterly, theme, outcome, public and release. Who each suits and how each goes wrong.
Feedback loop7 min read
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Duplicate feature requests: merging without losing the voice
Grouping duplicate feature requests protects the count. Merging them carelessly loses the wording that made one of them useful, which is the smaller loss.
Feedback loop5 min read
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How to decline a feature request without losing the customer
Closing the loop usually means telling someone their request shipped. The harder half is telling them no, in a way that keeps the relationship intact.
Feedback loop5 min read
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Feature flag release notes: what to say, and when
Feature flag release notes have to pick an event: merged or released. Close the loop on the wrong one and you announce a feature the user still cannot see.
Feedback loop5 min read
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When a feature request is actually a bug report
A support ticket asking for a new setting can be a workaround for a bug in disguise. Getting the label wrong sends it to the wrong owner and queue.
Feedback loop5 min read
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How to track feature requests without losing them
Feature request tracking usually fails one of two ways: nowhere, or somewhere nobody revisits. A system that survives both, and the labels worth using.
Feedback loop6 min read
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Support tickets vs. feature requests: which do you trust?
A support ticket and a feature request board measure different things. Treating a spike in one as a spike in the other gives confident, wrong priorities.
Feedback loop5 min read
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How to prioritize feature requests that keep piling up
A tracked backlog still leaves the hard question open: which request ships next. The frameworks worth using, where each breaks, and what vote counts hide.
Feedback loop5 min read
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Closing the customer feedback loop from the changelog side
A feedback loop is closed when the person who asked is told it shipped. The loop in four steps, where it breaks, and why the changelog closes it.
Feedback loop8 min read
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Feature request template that becomes a changelog entry
A feature request is only useful if it can be found when the thing ships. The template, the labels that route it, and the fields the changelog reads later.
Feedback loop6 min read
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A public roadmap from your issue tracker, in three columns
A public roadmap is a promise about the future, so keep it small, drive it from the issues you already track, and move each item with a label on its issue.
Feedback loop6 min read
